Small Shops, Big Celebrations: Why Supporting MSMEs This Festive Season Matters More Than Ever
By Pravin Sharma, Founder Getepay The festive season in India is not just about lights and celebrations, it is also the busiest time for millions of small shops, kiranas, vendors, and artisans. These MSMEs form the backbone of the economy, contributing about 30 percent of GDP and employing a large s...